Brand & Influencer Relations Manager (Olé) - LA
Brand & Influencer Relations Manager (Olé) - LA
Fill Date: Immediately
Game Seven Marketing is an Experiential Marketing Agency that exists at the intersection of sport and culture. Operating at this intersection allows us to create, develop, and execute truly innovative and authentic experiences that drive consumer interest. Carrying the belief that everything is an experience and everything starts with a story, Olé Creative, Game Seven’s creative arm, focuses on designing, building, writing, capturing, and binding authentic narratives that fuel the culture of sport.
The brands we work with are committed to continually pushing the envelope, breaking barriers, and writing the rules that will shape the future. Our approach is no different; we pride ourselves on being forward thinkers, relying on speed, efficiency, and relentless work ethic to flawlessly deliver on all client objectives.
The Brand & Influencer Relations Manager works as a part of the company’s internal creative agency, Olé Creative, in Culver City, CA, and plays an integral role in developing, and executing influencer related projects across the agency. The Brand & Influencer Relations Manager will work directly with and provide guidance to Junior Managers and Account Coordinators on the Digital/Social team to ensure that all client needs are effectively and efficiently met.
The Brand & Influencer Relations Manager needs to have an extensive knowledge of digital marketing, social media and experience developing digital & influencer strategies to support client initiatives. He/she must have his/her pulse on culture that surrounds the genres of music, fashion, art, and sport. This person must be well versed in current trends and must demonstrate an ability to identify opportunities and develop plans accordingly.
We are looking for a talented, tech-savvy Brand & Influencer Relations Manager with a passion for relationship building, digital media and brand marketing. Your main function will be leading the creation of digital strategies to leverage influencer support, introducing partnerships and acting as a liaison between influencers/clients.
As a Brand & Influencer Manager, you will also be responsible for identifying relevant macro/micro-influencers, executing and managing influencer activations — including, but not limited to sponsored content, partnership programs and digital social promotions.
Manages client needs of assigned projects, including but not limited to; client communication, client approvals, ideation, concept development, status updates, event document preparation, budget oversite, digital oversight, social media monitoring, social metrics tracking, content coordination and project execution
Develops and builds social, digital & influencer strategies to align with client’s overarching goals
Prepares and presents creative proposals, programming concepts, and recap decks to clients
Tracks implementation of content that supports digital and social strategy and pulls corresponding analytics for all client programs
Oversees the progress of the project and reports back status to the client
Develops creative solutions to obstacles and budget constraints with client goals in mind
Provides constant, efficient communication between all parties, ensuring information regarding all projects is accurate
Displays and encourages high-level attention to detail on all communication, documents, and tasks
Adheres to company and client SOP on all awarded projects regarding purchasing, contracting, and approvals
Works with production team to develop production schedule based on client’s needs and communicates work-back schedule to the client
Delivers premium experience and high-level client management on all projects, regardless of size or budget
Maintains vital and comprehensive database of information and documents containing specific details of all projects
Requirements and Skills
Bachelor’s Degree (Marketing, Communications, Digital Media or related fields preferred)
Track record of 5+ years in a client services and creative strategy role ideally within an agency environment – Digital Media highly preferred
Experience and/or knowledge of the influencer landscape, and experience successfully managing and/or working with social media/digital influencers.
Strong knowledge of social media trends and an innate ability to organically implement trends into overall strategy
Excellent communication, organization, and multitasking skills
Skilled expository writing and oral presentation skills
Ability to work efficiently in a fast-paced, detail-driven environment with tight deadlines
Ability to deliver creative content (text, image, and video)
Ability to prioritize and establish relationships with senior level clients to work to grow new and existing relationships
Ability to grasp future trends in digital technologies and act proactively
Familiarity with online marketing strategies and marketing channels, experience related to cannabis industry a plus
Working knowledge of Adobe Creative Suite is a bonus, but not necessary
Highly competent with MAC as well as MS Word, MS Excel, and Keynote
Passion and love for sport, music, art, fashion and culture as well as content creation, brand partnerships, and digital/social media
Enjoys working in an entrepreneurial environment
Ability to work long hours and weekends as needed
Ability to be flexible and resourceful
Ability to work both independently and within a team setting
Ability to travel